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The 2nd Annual Interior Design Business Success Summit

November 10 - 12, 2021 | Dallas Market Center

The must-attend event of the year

For interior designers who want to build industry connections and learn from experts on how to truly elevate their business.

(And finally get the hell out of the dang house!)

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“One of the best decisions I made for my business”

Attending the 2020 Interior Design Business Success Summit was one of the best decisions I've made when it comes to my business.

The speakers were phenomenal and discussed topics I had not even considered such as the type of business insurance I should have to protect myself, website development and so much more.

Lots of great information and networking opportunities. I highly recommend it!

– April Gandy

2020 rocked the interior design industry

It’s time to hit  back!

As the interior design industry continues to evolve and grow to the ever-changing marketplace, the need for outside the box thinking and coming together as a community is needed more than ever.

And after a year like 2020, we deserve an event where we can come together and discuss it all — and so much more!

 

Making time for yourself and your business isn’t a luxury — it’s a must

Be honest: When’s the last time that you really decided to treat yo’self in your business?

To dedicate three full days (out of your yoga pants and into real pants or even dress #fancy) to evolve your skills as a business owner, build deep connections with fellow designers and incredible vendors, and really plan for your next level of growth?

If you’re like most interior designers...

The answer is never.

Here's the truth:

There has never been a better time to...

  • Narrow in on your ideal client and finally work with dream clients
  • Learn how to move two steps forward after taking one step back - also known as the “cha cha” but in business rather than the dance floor
  • Go from feeling defeated to empowered by your financials
  • Learn about the mindset shifts to leap to your next level of growth in less time
  • Build a winning team that is just as invested in your business as you are
  • Learn how to work with vendors the right way (that saves time + makes your more money)
  • Understand the impact your designs have on the lives of your clients and the value you bring
  • Meet new vendors, set up new accounts, and see new product lines
  • Connect with other designers and develop local and nationwide relationships
You're right – I do deserve this. Count me in!
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“This is a must-attend event for your interior design business!”

Attending the inaugural Interior Design Business Success Summit has been one of the best decisions I’ve made for my business in years... even amidst the uncertainty of 2020.

Michelle's wisdom and encouragement were exactly what I needed to push me out of the burnout cycle I’d found myself in.

The speakers were fantastic, I made new friends, and I was able to make connections with vendors I didn't even know existed - allowing me to immediately add profit to my bottom line. This is a must-attend event.

– April Guillory

Here's what to expect

Whether you’re an aspiring interior designer or someone who’s been in the game for decades, you’ll walk away from this event with tangible and actionable clarity on how to elevate your interior design business. (Oh — and sparkly eyes and tired feet, too.)

#1

A private tour of the Dallas Market Center

Discover new lines and wholesale vendors, and learn the nuances of various showrooms

#2

Meet vendors and discover solutions

Meet and interact with vendors so you can provide beautiful and unique solutions to your clients

#3

Learn from top industry experts

Hear from industry leaders on the key aspects of building a successful, profitable interior design business

#4

Develop connections with your peers

Meet other passionate designers and make connections that will last long after the Summit

What our week will look like:

  • We start Wednesday, 10 November at 8:30 and end at 4:30 each day.
  • We’ll have a lineup of badass speakers each day.
  • Experience a private tour of Dallas Market Center.
  • A welcome cocktail hour to meet your fellow attendees.
  • Enjoy a cooking event at Ferguson's in the Dallas Design District.
  • Plenty of time to explore new vendors.

Meet your speakers

We have a jam packed line up of rockstar speakers speaking on topics specifically for interior designers, ranging from mindset to how to make more money in your existing business and:

Your Business by Design

with Rick Campos

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The Path to Prosperity and New Ways to Create Abundance in Your Business and Life

With Nicole Laino from NicoleLaino.me

Nicole Laino is a startup Founder (Hilo CRM), brand strategist, peak performance coach, Reiki master/teacher and the host of the Limitless Entrepreneur Podcast. She spent 6 years in corporate at a Fortune 100 company before leaving her career for entrepreneurship. Affectionately referring to herself as a Type-A hippie (a free-spirit who can grow a business and meet a deadline) Nicole has found and understands that to be truly successful in business you have to be both strategic and spiritual. She combines proven marketing strategies with brain-based science, and her experience as a Rapid Manifestation Method Practitioner to help her clients overcome their limiting beliefs, develop their authentic brand, and achieve massive success..

The Path to Prosperity in Business and Life

with Nicole Laino

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Your Business by Design: How to Set Yourself and Your Business Up for Pivots, Opportunities, and Adventure

With Rick Campos from Design Biz Survival Guide

Rick Campos is a self proclaimed “recovering interior designer” with fifteen years of experience in luxury residential design. In 2019 Rick said goodbye to client relations and hello to the influencer side of the design industry with a mission to support and promote the rise of our design community. Design Biz Survival Guide is a multi-faceted platform that includes a podcast, personalized business consulting services, an online community and a lecture series. Rick is passionate about sharing information and inspiration with fellow design professionals. Rick’s goal is to empower design professionals and entrepreneurs to be the very best they can be, one conversation at a time.

Stop Being Afraid of Your Business Financials

with The Dove Agency

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Know Enough to Be Dangerous But Not Afraid of Your Financials

With Ruth Ann Jansen & Kenda Lister of The Dove Agency

Ruth Ann oversees the management of all financial operations, as well as new client onboarding, special projects, business and strategic consulting for clients. Kenda, Principal and Co-Founder, manages business operations and specializes in DesignDocs integration. Combining their impeccable expertise, proficient knowledge, and well-versed perspectives, Kenda and Ruth Ann, together have developed services that streamline administrative processes, giving interior design professionals the time to do what they do best—design. These processes are the foundation and hallmark of The Dove Agency today.

Build a Kickass Design Team

with Traci Connell

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How to Build a Kickass Team (And What to Do to Keep Them!)

With Traci Connell from Traci Connell Interiors

Traci Connell is an award-winning creative entrepreneur whose business sense and design is all about the vibe that a style creates and weaving practicality into aesthetics. With projects in Dallas and beyond, and a streamlined system designed to expertly coordinate new construction and full furnishing endeavors alike, she and her team of knowledgeable, focused, organized and energetic creatives help clients bring it all to fruition. Specializing in clean-lined, modern design, TCI services clients looking for smart, durable and sophisticated interiors, a true marriage of luxury and livability. High-end design, business savvy and a simplicity-driven approach — that’s what makes Traci one of leading interior designers in Dallas and the surrounding areas.

Working with Vendors with Efficiency and Profitability

with The ML Interiors Group

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Working With Vendors to Maximize Your Efficiency and Profitability

With Debbie Pratt & Megan Fornes from The ML Interiors Group

Debbie Pratt & Megan Fornes are the lead designers behind the brand of ML Interiors Group. The dynamic duo have been integral in the growth and success of the firm, each bringing a unique perspective to both the business AND the design functions. ML Interiors has designed homes all over Texas and beyond. They believe that your house should reflect your style, make your life easier, and become the perfect backdrop for your family’s memories!

Beauty by Design: Your Work is More Than a Pretty Space

with Ginger Curtis

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Beauty by Design: Why the Sanctuary You Create for Your Clients Is More Than a Pretty Space

With Ginger Curtis from Urbanology Design

Ginger Curtis is the founder of Urbanology Designs in the Dallas/Ft. Worth area of Texas and has twice been awarded First Place Designer of the Year by the Interior Design Society. She was also a two-time finalist for HGTV’s Faces of Design awards. In addition to design, Ginger brings her passion to her many charitable efforts, including nonprofits working to help victims of global sex trafficking and abuse and several cancer research and awareness organizations.

Identifying Your Ideal Client Profile

with Michelle Lynne

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Identifying Your Ideal Client Profile

With Michelle Lynne from The ML Interiors Group

Michelle Lynne runs the successful interior design firm, ML Interiors Group, in Dallas, Texas, and like you, she’s in the interior design business trenches every day. She’s here to change the industry and help interior designers make five and six figure leaps. When she started her firm, it took a while to figure out how to run an interior design business profitably - without running herself into the ground. Once she figured out the secret sauce — simple, elegant processes for doing great work AND making great money — she knew she had to share it with other designers. She launched Designed for the Creative Mind ® in 2018 and has helped hundreds of designers elevate their business practices and has no plans to slow down.

Preparing for a Personal Branding Photoshoot

with Jamie Brogdon

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Preparing for a Personal Branding Photoshoot

With Jamie Brogdon from Jamie Brogdon Photography

Jamie Brogdon is a Professional photographer who specializes in Portrait & Branding Photography in DFW, Texas. Offering a personalized luxury experience to those who want more from their photos. Jamie is also a Professional Artist who has worked with galleries all across the US and won awards for her work.

Your Interior Design Business Insurance

with Janessa McCracken

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Everything You Didn't Know You Needed to Know About Your Interior Design Business Insurance

With Janessa McCracken from The Satanoff Agency

Janessa McCracken is with the Satanoff Insurance Agency and has been a part of the insurance industry for a decade. She specializes in the niche of interior design, decorating and home staging.

Raise your profile and grow your business online

with Gage Edward

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Raise Your Profile and Grow Your Business Online

With Gage Edwardy

Gage Edward is an industry entrepreneur and former television personality. Over the last decade he’s built mass-market product businesses, structured licensing deals, handled creative director roles for retail and wholesale businesses while running business affairs for a notable design firm. Now as the President of Partnerships for SideDoor, Gage is talking to us about the platform and showing us the simple ability to monetize our influence with the SideDoor’s seamless tools.

The secret ingredient to being your own brand.

with Maureen Mwangi

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The secret ingredient to being your own brand.

With Maureen Mwangi

With a Master’s Degree in Marketing, Maureen quickly ascended to leadership in some of America’s most beloved brands (ever heard of Dove or Frito Lay? Yah, big brands.) and mastered the billion-dollar brand-building strategies that most entrepreneurs never have the resources to access. Join her as she shares how to build an obsession with your audience while also converting them to paying clients.

Your host, Michelle Lynne

President of ML Interiors Group & Business Coach for Interior Designers

I know exactly what it’s like to feel overworked, overwhelmed, and underpaid as an interior designer.

A few years into my business, “overdeliver” was my middle name — and my business, bank account, and boundaries paid the price.

That’s why I put the Interior Design Business Summit together.

When I started my interior design firm, it took me a while to figure out how to run an interior design business profitably - without running myself into the ground.

The  secret sauce  to a successful interior design business

Once I figured out the secret sauce – simple, elegant processes for doing great work and making great money – I knew I had to share it with other designers.

So whether you have been in business for 10 days or 10 years, come learn more about the business of interior design from industry experts and spend some time at Dallas Market Center surrounded by other designers.

This event is for you.

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Imagine spending 3 whole days immersed in the business side of your interior design business...

If just one idea, process, or mindset shift happened during this event for you, it could more than pay for the cost to attend.

Last year’s attendees applied what they learned to exponentially increase their income in 2021 — and you can do the same!

Are you ready to create a plan to take 2022 by storm?

I'm ready, sign me up!

“Tremendous value to my business and clients!”

At times, running your interior design business can feel lonely and intimidating.

Attending the Interior Design Business Success Summit allowed me to take a confident leap into the world of designer trade while also making lifetime friendships and memories.

It has added tremendous value to my business and the clients I serve.

– Sara Kostelnik

Where are we meeting?

The Dallas Market Center

A 5 million square foot wholesale trade center housing showrooms which sells only “to the trade” –that means you!

Bonus: Register here to be a buyer at the Dallas Market Center now instead of waiting in line when you’re onsite.

Where are we staying?

The Renaissance Dallas Hotel

We’ve partnered with the Renaissance Dallas Hotel to guarantee you a special rate for the summit.

This iconic urban resort overlooks vibrant downtown Dallas and is a short distance from our session locations.

We recommend arriving Tuesday evening and leaving late Friday evening – or better: the following morning.

A special thank you to our sponsors

Our sponsors were hand picked and personally invited based on their commitment to the interior design industry and elevating the community as a whole. Please be sure you visit their websites and patronize their businesses when possible.

“A game-changer for my interior design business!”

Attending the Interior Design Business Success Summit – even amongst the uncertainty of 2020 – was a game-changer for my interior design business.

Not only did the mystery of "market" disappear with the personal tour but also with the time to explore on our own.

All of the speakers were top-notch and each brought a relevant topic to expand my business vision as well as send me home with some immediate ideas to implement. I plan on attending again in 2021!

– Julianna Mathers

Frequently Asked Questions

Ready to learn what it takes to build a beautiful, profitable design business you love and that loves you  back?


This event is the event for you.

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